Hotel sales have undergone major changes. How are customers booking today? What is the difference between direct and indirect sales? How do you apply techniques that get rid of middle-men? Sales channels can range from your own website to emotion-provoking emails: choosing the right ones for your facility and setting up a sales strategy is not easy. You need to know the market, set goals, segment your clientèle, have a sales department and save your poor receptionist... Here are 15 useful tips!
Hotel sales have undergone major changes. How are customers booking today? What is the difference between direct and indirect sales? How do you apply techniques that get rid of middle-men? Sales channels can range from your own website to emotion-provoking emails: choosing the right ones for your facility and setting up a sales strategy is not easy. You need to know the market, set goals, segment your clientèle, have a sales department and save your poor receptionist... Here are 15 useful tips!