Wisits - digital renaissance for tourist and hiking guides frontier of marketing

Speaker: Michele Mondolfo, Founder Incoming Partners Chairman: Maura Di Mauro, Intercultural, Diversity & Inclusion & Sustainability Specialist

Teleconferencing communications have now become part of everyone's daily routine. They satisfy work needs and some social and leisure needs. This is where Wisits comes in with its offering of interactive on-line guided tours. Wisits gives travellers, and would-be travellers, an opportunity to familiarize themselves with destinations, museums, exhibitions, centres of art, culture, crafts and places of worship. Tour and hiking guides are at the heart of the excitement of a trip; it is through them that the transmission of content and passion for destinations takes place. The Wisits proposal is not intended as an alternative to travel but as a strategic and complementary activity that works to stimulate and is an innovative marketing tool.